Marketing Coordinator – Environics Research

The Position

We are looking for an enthusiastic and curious Marketing Coordinator to join our Environics family and provide creative ideas to help achieve our various marketing goals. You will collaborate directly with our Senior Marketing Manager in all stages of promotional campaigns. The successful candidate will have the opportunity to help coordinate campaigns with researchers in various fields, optimizing each with the latest marketing trends. Your contribution will help develop, expand, and maintain our various marketing channels.

The position is remote with the option for hybrid.

Learning Outcomes

One reason you probably choose Marketing as a career… It is ever changing with endless opportunities to innovate.
With this role, you will gain experience with the fundamentals of being a marketing coordinator.

• The importance of organization.
• Setting standards and achievable goals.
• Implementing processes that can lead to efficiency.
• The role relationships play in marketing.

But… You will also have an opportunity to bring what you have learned through your studies and experiences-to-date in the world of marketing and put it into practice. We want the successful candidate to bring their perspectives to the role and help optimize what we currently do. To introduce the latest trends and have the confidence to bring informed ideas to the table.

Some Responsibilities

• Support the Senior Marketing Manager and internal stakeholders across the business to develop marketing strategies to grow demand for Environics’ products and services across a range of industry verticals.
• Assist initiatives by collaborating with colleagues across the business to ensure a consistent brand voice and presentation.
• Track leads at every point of the customer journey, move them through the funnel with various marketing initiatives and empower team members to engage in a creative way.
• Drive and create marketing content (blog posts, case studies, email blasts, social, etc…) that highlights Environics capabilities and services as well as our unique value proposition.
• Assist with thought-leadership content to enhance overall marketing strategy and cross-channel strategic plans.
• Track and report on marketing KPIs to manage and optimize campaign-specific budgets.
• Report on performance information results to senior level decision-makers to guide decision-making process around areas of improvement and new opportunities.
• Bring the latest trends to our social promotion.
• Assist with website updates with a focus on SEO and content creation.
• Assist with paid promotion across multiple channels including LinkedIn and Google Ads.

You Have

• 1+ years of experience in marketing.
• Solid understanding of different marketing techniques.
• Excellent verbal and written skills.
• Excellent knowledge of MS Office.
• Deep understanding of social media platforms.
• Familiarity with marketing computer software and online applications (e.g. CRM tools, online analytics and Google Data Studio).
• Some basic design capabilities.
• An eagerness to take initiative.