Canadian Brands: Built on Values | 2026 Report
This report explores how Conscious Individualism and rising Canadian Social Values are reshaping what trust, meaning, and relevance look like for Canadian brands in 2026.
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Ontario SPCA and Humane Society
Brand building and engaging with supporters in the animal welfare industry
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Amazon Ads – Higher Impact Global Study
Leveraging our decades-long expertise in tracking consumer Social Values, we collaborate annually with Amazon Ads to better understand the context within which consumers develop expectations, behaviors, and brand preferences.
