Reports
Explore the latest reports from our industry experts
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Our 2021 guide to understanding customer expectations and growing brand loyalty breaks down six dimensions of frictionless commerce to deliver on

Our report identifies seven distinct segments within the Gen Z cohort. Learn more about the values held by Canada’s youngest generation.

Our latest report explores the relationship between young Black professionals and the advertising industry, and how leaders can reflect this diversity of talent at their firms.

Our report explores the dramatic shift to remote working in Canada, to develop a picture of the emerging future of work and how companies can respond.

The summary report of our new tracking study provides guidance to decision-makers tasked with coordinating or implementing a reopening of our economy after months of COVID-19 shutdown.

Our social values experts partnered with Ogilvy Canada to understand consumer advertising perceptions during the COVID-19 pandemic.
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