Skip to content
Purple and gray Environics Research logo that links back to homepage
  • Industries
    • Advertising & Marketing
    • Corporate Affairs
    • Education Sector
    • Energy & Environment
    • Financial Services
    • Healthcare
    • Lifestyle & Culture
    • Mobility
    • Non-Profits
    • Public Sector
    • Sustainability
    • Tech & Digital Platforms
    • Travel & Tourism
    • Workplace Culture
  • Expertise
    • Social Values
    • Research
      • Qualitative
      • Quantitative
      • Advanced Analytics
      • Online Intelligence
    • Consulting
      • B2B Research
      • Brand Health & Strategy
      • Hard-to-Reach Audiences
      • International Research
      • Marketing Ideation
      • Product Innovation
      • Public Consultation & Engagement
      • Reputation Research
      • Stakeholder Engagement
      • Thought Leadership
      • Trend Consulting
      • Workshops
    • Solutions
  • Insights
    • Reports
    • Articles
    • Case Studies
    • News
  • About
    • Affiliations
    • Careers
    • Climate Action
    • Our Offices
    • Our Team
    • Privacy Policy
Contact Us
  • Industries
    • Advertising & Marketing
    • Corporate Affairs
    • Education Sector
    • Energy & Environment
    • Financial Services
    • Healthcare
    • Lifestyle & Culture
    • Mobility
    • Non-Profits
    • Public Sector
    • Sustainability
    • Tech & Digital Platforms
    • Travel & Tourism
    • Workplace Culture
  • Expertise
    • Social Values
    • Research
      • Qualitative
      • Quantitative
      • Advanced Analytics
      • Online Intelligence
    • Consulting
      • B2B Research
      • Brand Health & Strategy
      • Hard-to-Reach Audiences
      • International Research
      • Marketing Ideation
      • Product Innovation
      • Public Consultation & Engagement
      • Reputation Research
      • Stakeholder Engagement
      • Thought Leadership
      • Trend Consulting
      • Workshops
    • Solutions
  • Insights
    • Reports
    • Articles
    • Case Studies
    • News
  • About
    • Affiliations
    • Careers
    • Climate Action
    • Our Offices
    • Our Team
    • Privacy Policy
  • Home
  • /
  • Insights
  • /
  • Articles
  • /
  • Where does climate change fit in the federal government’s energy agenda? 

Where does climate change fit in the federal government’s energy agenda? 

As Prime Minister Mark Carney makes energy central to Canada’s economic strategy, new survey data shows Canadians back it only if paired with strong clean energy investment.

Posted on:   Wednesday Jul 30th 2025

Article by:   Sarah Roberton

Energy growth that addresses climate commitments

Prime Minister Mark Carney has pitched major infrastructure development as a primary solution to Canada’s economic woes. Notably, he sees both conventional and clean energy as important drivers of growth and trade diversification.

Suggestions that Canada may build a new oil pipeline as part an effort to become an energy superpower has many asking where the country’s efforts to address climate change fit into the government’s vision.  

Our survey data shows that Carney has a window of opportunity to achieve his multi-pronged energy agenda, but that the environment and climate remain important considerations for Canadians. For many, support for new oil infrastructure rests on the promise of equal (or greater) pursuit of clean energy.  


Support for oil rises, but only with a clear clean energy payoff

First, public concern about environmental damage remains significant and shows no signs of abating, despite a constant churn of competing priorities (affordability concerns, Trump threats, housing gap, etc).   

There has been a remarkable shift in favour of natural resource development over the past decade, from 36% support for removing barriers to development in 2013 to 56% support today. Although this is a big change, the margin of support remains relatively slim – with 44% of Canadians saying governments should actually increase barriers to better control their provinces’ resources.  

When asked which major energy projects Canada should pursue, the largest share of Canadians – about half – want to see clean and conventional energy developed. But among the remainder, preference for clean energy (26%) exceeds that for conventional energy (13%) by a two-to-one margin.  

And even at a time when Canada faces pressure to score some economic wins quickly in the face of U.S. threats, Canadians remain firmly on side with investing in green technology and sustainable energy sources (81%). More than seven in 10 in MB/SK and AB – regional strongholds for conventional energy – share their fellow Canadians’ enthusiasm for investing in sustainable energy.  


What does this mean?

These results suggest the federal government is walking a fine line. Its argument for taking advantage of Canada’s conventional energy, including by speeding exports with a new oil pipeline, may be finding favour with Canadians because it is paired with a strong focus on building clean energy capacity.

This is a difficult balance to achieve and has two main implications. First, delivering a new pipeline without also advancing clean sources and renewables will be unpopular, and risks increasing public resistance to development. Second, now is the time for clean energy advocates to consider which projects to put forward in the national interest that will capture the public’s imagination. 

crowd of people holding canada flags

Featured Report


Canada 2025: The Next Energy Superpower?

July, 2025 | Sarah Roberton

A 2025 national study explores how Canadians view the country’s energy future, including support for becoming an energy superpower.

View Report
Sarah Roberton
Email Sarah
Connect with Sarah

Sarah Roberton

Senior VP – Corporate & Public Affairs


Reach out to learn more

Learn how our team of industry experts can support your business needs.

Contact Us

Tags:

Thought Leaders

More Articles

Article

Thought Leaders

Seven Thought Leadership Tips (IMO)

01/15/26

Darragh Fitzgerald

Article

Thought Leaders

Signs of hope amid the gloom? 

01/08/26

Tony Coulson

Article

Industry Trends

How the Niagara region can attract more Canadian travellers

12/18/25

Michele Cunningham

    About

  • Contact
  • Offices

Social

  • Linkedin
    LinkedIn
  • Youtube
    YouTube
  • facebook
    Facebook

    Featured

  • Canadian Travel & Tourism Report
  • Canada Energy Superpower Report
  • Millennials Segmentation Report

    Policies

  • Privacy Policy

Environics Research © 2026. All Rights Reserved.

Environics Social Values

Environics Social Values