Canadian Travel Trends 2026 | Tourism Outlook Report
With 84% of Canadians planning at least one overnight leisure trip in the next 12–18 months, compared with 80% in 2025, demand for travel remains strong. But knowing that Canadians intend to travel is only the beginning.
The 2026 Canadian Travel & Tourism Outlook Report provides timely, practical research for destinations, attractions and tourism organizations seeking a deeper understanding of Canadian travel trends without the investment or lead time of custom research. Based on a national survey of 1,603 Canadian travellers, the report examines travel intentions, destination choices, trip-planning behaviours and the experiences Canadians are seeking across local, domestic, U.S. and international travel.
By exploring how preferences vary by destination and traveller profile, the report goes beyond where Canadians plan to go. It offers a clearer picture of how they are planning future trips, what they want to experience and which factors influence their travel decisions. These insights can help destination marketing organizations, attractions and other tourism businesses develop more relevant strategies, visitor experiences and marketing messages.
