IRIS Fall 2025 Meeting: Mexico City
Tony Coulson reflects on the IRIS Fall 2025 Meeting in Mexico City where global researchers explored AI, culture, and innovation in market research.
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Fêtes de jour: la fin des soirées pour la Gen Z?
La génération Z adopte de plus en plus les fêtes de jour, privilégiant des rassemblements intimes et une consommation plus responsable. Comme Derek Leebosh d’Environics Research explique, cette tendance post-pandémique reflète un désir de socialiser autrement, avec créativité et modération.
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Accelerate ZEV & Environics Research – Canada can lead EV supply chain
We partnered with Accelerate to survey Canadians on the country’s electric vehicle supply chain. The study found strong public support across all components of the EV ecosystem but highlighted uncertainty about Canada’s ability to deliver.
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Canada Energy Regulator (CER) – Measuring stakeholder trust and confidence
Our research project gathered feedback from key stakeholders about their perceptions of the CER along with suggestions for improvement.
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Do Canadians support the oil sands and new export pipelines?
With the economy top of mind, Canadians are backing oil sands and pipelines—hoping for growth without sacrificing climate progress.
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Canada 2025: The Next Energy Superpower?
In the face of new geopolitical pressures and a rapidly evolving energy landscape, how ready are Canadians to embrace a bold national pivot?
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Public Sentiment Towards CBC/Radio-Canada
Environics and CCPA explored how Canadians view CBC/Radio-Canada, revealing strong support for its role in unity, inclusion, and democracy.
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Heart & Stroke – FAST (Face, Arms, Speech, Time) Campaign
For over a decade, Environics Research has helped Heart & Stroke track stroke awareness in Canada, shaping campaigns like FAST and the 2025 Stroke Month initiative.
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Future of Good | 2025 Changemaker Wellbeing Index
Environics Research partners with Future of Good on their 2025 Changemaker Wellbeing Index.
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IRIS Conference 2025
The Spring 2025 IRIS Market Research Worldwide meeting in Newcastle celebrated global collaboration, AI’s evolving role, and talent development, while welcoming new members and fostering personal and professional growth.
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Engaging Gen Z – Applying Social Values In Higher Education
Canada’s post-secondary institutions are facing growing challenges due to limited public funding, tuition limits, and constraints on international enrolment. In this evolving landscape, understanding the needs and values of Gen Z students is crucial.
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The Globe & Mail Feature: Gen Z Women at Work – Engaging the Next Generation
Victoria Sicilia shares insights at the Globe & Mail’s Women in Leadership Conferences on how to engage Gen Z Women at Work.
