COVID-19 Public Trust And Readiness Barometer

A Guide To Safely Re-Opening The Canadian Economy – November 2020 Edition

BY Tony Coulson

Despite months of business closures and tight restrictions for all industries, a second wave of the pandemic has arrived, threatening to seriously impact the economy. The latest wave of our tracking study shows that Canadians are starting to regain some confidence as consumers, but remain worried about their health and finances. Striking a balance between public health and economic activity will be imperative to solving this health crisis as a nation.

To download the summary report and receive notification of the release of our next wave of this study, please fill out our brief form to tell us a bit about yourself.

The Environics Public Trust and Readiness Barometer provides guidance to decision-makers in the public and private sectors who are working to balance public health and economic activity. This is the second wave of our latest tracking study and measures:

  • Public trust and confidence in government, the economy, and employers across the country, and in a range of sectors.
  • Current top priorities of Canadians.
  • Readiness and participation in consumer activity across a range of sectors, including retail, food and beverage, healthcare, tourism and entertainment.

Custom study questions are also available and provided only to subscribers.

For more information contact:

Tony Coulson, Senior Vice President, Corporate & Public Affairs at

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