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Explore the latest insights from our industry experts
Our report identifies seven distinct segments within the Gen Z cohort. Learn more about the values held by Canada’s youngest generation.
Our report identifies seven distinct segments within the Gen Z cohort. Learn more about the values held by Canada’s youngest generation.
Our latest reports
Our 2021 guide to understanding customer expectations and growing brand loyalty breaks down six dimensions of frictionless commerce to deliver on
The latest summary report of our Public Trust and Readiness tracking study provides up-to-date guidance for decision-makers balancing public health and economic activity during the COVID-19 pandemic.
Our latest report explores the relationship between young Black professionals and the advertising industry, and how leaders can reflect this diversity of talent at their firms.
Explore the latest articles from our industry experts
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Positive Friction is any experience that disrupts customers’ expectations, but ultimately brings joy or delight. Our team explores this important dimension of frictionless commerce, and how brands can effectively deliver it.
Our Investment and Planning research team discusses the recent progress of Responsible Investments among Canadian investors, advisors and potential opportunities for RI providers.
Our team explores how brands can meet the ever-evolving needs and expectations of customers in the digital era using our new Frictionless Index toolkit.
Our team has taken a closer look at the values of Canadians not yet fully committed to the COVID-19 vaccine, to help inform effective persuasion strategies.
Our Health and Wellness team explored Canadian attitudes and behaviours toward the flu shot, and how that data can help with communications strategies around a COVID-19 vaccine.
Our recent values-based segmentation of Gen Z sheds some light on how to effectively communicate public health guidance to young people.
Explore our latest news and announcements
In proud support of Eva’s Initiatives for Homeless Youth (Eva’s), we are pleased to present the Cooking At Home cookbook, a selection of Environics Research staff’s favourite recipes made and borrowed.
A new study conducted by Environics Research and commissioned by AGE-WELL offers a number of fresh insights into the attitudes of Canadians aged 50 and over toward aging, health and technology
A recent study conducted by Environics Research for TD Bank reveals that a majority of Canadians are comfortable with companies using AI if it means they'll receive better and more personalized service; but many admit that they don't understand the technology well enough to know the risks
The results of our recent study for Genworth Canada provide a snapshot of Canadian homeowners’ attitudes and financial fitness, both before and during the COVID-19 pandemic.
Our new survey reveals that almost all Canadian corporate directors remain confident that their organizations will regain their strength in 2021
The results of the 2019 IRIS Global Confidence Survey conducted across 23 countries among 12,436 participants indicate that consumers around the world are exhibiting signs of economic stress.
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