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Noa is a Research Associate on the Mobility Services team. She graduated with a Master of Science in Management (MScM) degree specializing in marketing research from the Ted Rogers School of Management at Ryerson University, focusing her studies on the intersection between marketing and environmentally sustainable consumer behaviours. Prior to joining Environics, Noa gained work experience designing and reporting on social media campaigns for a non-profit and managing projects at an advertising firm for a range of consumer goods clients.