Quiz: What Millennials Tribe Are You?
There are six key Tribes of Canadian Millennials. Take the quiz to learn which group’s values are most like yours.
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Our recent research suggests widespread feelings of confidence and goodwill that will likely help Canadians navigate this period of change
Brands looking to connect more meaningfully with their consumers should seek ways to creatively infuse real-life experiences and human connection in the digital realm as well as opportunities to act as a conduit enabling people to engage, connect and share experiences.
Do customers really want a personal touch? What is effective hyper-personalization? In this article Natalia provides some insights around customers’ evolving needs for personalized products and experiences.
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