COVID-19 vaccine resistance versus vaccine hesitancy
How to convince the reluctantARTICLEBY Tony Coulson, SVP Corporate and Public Affairs, Environics ResearchAccording to Government of Canada statistics, by early September about three in four ...
Health and Wellness
Mental Health of Canadians Has Deteriorated During The Pandemic, According To Environics Institute ReportRELEASEA recently released report from the Environics Institute found that, between April 2019 and December 2020, Canadians’ perceptions of ...
COVID-19 Vaccines
Not As Divisive As You Might ThinkARTICLE
BY Vijay Wadhawan and Tony CoulsonFollow the news these days, and you might think that most Canadians are wary of getting a COVID-19 vaccination. A recent headline called vaccine ...
Our Health and Wellness team explored Canadian attitudes and behaviours toward the flu shot, and how that data can help with communications strategies around a COVID-19 vaccine.
Our recent values-based segmentation of Gen Z sheds some light on how to effectively communicate public health guidance to young people.
7 In 10 Canadians Aged 65 And Over Feel Confident About Technology Use And 86% Are Online DailyA new survey commissioned by AGE-WELL, a federally-funded Network of Centres of Excellence, and conducted by Environics Research, offers a number of ...
How To Keep Advisory Boards Productive And Useful During COVID-19Advisory board meetings are hugely important to the pharmaceutical industry. While firms benefit from the customer insights that emerge from these meetings, the physicians involved
Finding The Right Message To Encourage Physical Distancing: What Patient Values Tell UsARTICLEBY Anna Keenan, Vijay Wadhawan
March 2020 ushered in a time of unprecedented uncertainty as 37 million Canadians sheltered in place to wait out the ...
How Social Values Are Shaping Our Reactions To COVID-19ARTICLEBY Ahsan SadiqWhen I left Canada on a trip to South Asia on January 20, China had reported three deaths from the condition then known as the new coronavirus. No one on my full flight ...