Ahsan Sadiq, Vice President, Health and Wellness, discusses how our Social Values drive decision making for healthcare patients to help organizations achieve better responses, increased engagement, and generally more differentiated and relevant customer experiences.
What factors have impacted #interoperability in Digital Health, and what lessons can we learn to drive the agenda forward? Find out on this Canada Health Infoway podcast featuring our VP of Health and Wellness, Vijay Wadhawan.
Understanding Millennial Physicians’ Polarizing ReputationsA new survey commissioned by AGE-WELL, a federally-funded Network of Centres of Excellence, and conducted by Environics Research, offers a number of fresh insights into the attitudes of ...
Doing More With Less: The Future Of Pharmaceutical SamplingARTICLE BYVijay WadhawanThe pharmaceutical industry consistently talks about increasing efficiency, minimizing waste, and increasing the ROI on all marketing and sales activities. But, ...
Promoting Healthcare Brands In Categories Dominated By GenericsARTICLE BYVijay WadhawanGeneric or brand name; it’s a choice we’re all faced with on a daily basis and it’s a choice that’s causing more and more concern for branded pharmaceutical ...
