Our team looks at past trends in Canadian attitudes toward environmental issues, to explore how opinions may be shifting in response to the COVID-19 pandemic.
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As businesses begin to reopen their doors, many Canadians are hesitant to return to retail stores. Our team explores these consumers’ values and how retailers should respond.
Our Health and Wellness team explains some keys to success when going digital with advisory boards.
Tony Coulson explores the growing economic concerns of Alberta and the feelings of disappointment in the federal government.
We used our patient social values segmentation to examine the best messaging strategy for encouraging Canadians to continue physical distancing.
Our chief scientist reflects on the fundamentals of data visualizations during the COVID-19 pandemic, and why some graphics work better than others.
We examined how Canadian DIY investors reacted to COVID-19 market volatility and identified the Social Values held by those who bought and those who sold.
Our Market Strategy team examines the gig economy and flexible workplaces during the COVID-19 response, and why understanding the values of your employees is so important.
We used our PatientConnectTM segmentation tool to explore how Canadians’ social values are shaping their behaviour in response to the COVID-19 pandemic.