As businesses begin to reopen their doors, many Canadians are hesitant to return to retail stores. Our team explores these consumers’ values and how retailers should respond.
Our Health and Wellness team explains some keys to success when going digital with advisory boards.
We used our patient social values segmentation to examine the best messaging strategy for encouraging Canadians to continue physical distancing.
The summary report of our new tracking study provides guidance to decision-makers tasked with coordinating or implementing a reopening of our economy after months of COVID-19 shutdown.
Our chief scientist reflects on the fundamentals of data visualizations during the COVID-19 pandemic, and why some graphics work better than others.
We examined how Canadian DIY investors reacted to COVID-19 market volatility and identified the Social Values held by those who bought and those who sold.
Our social values experts partnered with Ogilvy Canada to understand consumer advertising perceptions during the COVID-19 pandemic.
Our values experts use the Environics Social Values framework to explore the fundamental motivators that drive support for physical distancing.
Our Market Strategy team examines the gig economy and flexible workplaces during the COVID-19 response, and why understanding the values of your employees is so important.