COVID-19 Insights
Navigating the future of a post-pandemic world
COVID-19 Insights
Navigating the future of a post-pandemic world
The COVID-19 pandemic has fundamentally altered every industry across the globe. Navigating these changes and adapting your organization’s approach will require reliable intelligence and a deeper understanding of the motivations that drive change.
With decades of experience in social values research, our team continues to share important insights into what the future holds, and how organizations can best navigate this new normal.
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Explore our latest reports
COVID-19 Advertising During A Crisis
How Social Values Can Help Create Meaningful Connections With ConsumersWith individuals being urged to stay home and self-isolate during the COVID-19 pandemic, media consumption and advertising exposure have
COVID-19 Motivations For Physical Distancing
Appealing To Social Values To Flatten The CurveOur society’s ability to practice physical distancing is key to flattening the pandemic curve. In this newly released report, our values experts use the ...
Explore COVID-19 articles
Will The COVID-19 Pandemic Shift Canadian Views On Climate Change?ARTICLEBY Sarah Roberton, Tony Coulson
We were warned. Plenty of experts saw a pandemic coming – not the COVID-19 virus specifically, but the potential for a sudden contagion to ...
The Post-COVID Consumer: Return To RetailARTICLEBY Michele Cunningham, Susan SetoAs restrictions on retail start to lift and some businesses open their doors again, it’s difficult for retailers to anticipate what lies ahead. What will be the ...
How To Keep Advisory Boards Productive And Useful During COVID-19Advisory board meetings are hugely important to the pharmaceutical industry. While firms benefit from the customer insights that emerge from these meetings, the physicians involved
Finding The Right Message To Encourage Physical Distancing: What Patient Values Tell UsARTICLEBY Anna Keenan, Vijay Wadhawan
March 2020 ushered in a time of unprecedented uncertainty as 37 million Canadians sheltered in place to wait out the ...
The Challenges Of Communicating Data On The COVID-19 Pandemic: Finding The Right VisualizationARTICLEBY DAVID JAMIESON
Journalists, scientists and governments are using data visualizations to communicate important information about COVID-19 ...
A Tale Of Two Investors: How DIY Investors Are Reacting To COVID-19ARTICLE BYDavid MacDonaldWhen it comes to investing, two people with similar levels of financial skill can perceive the same landscape, but make dramatically different choices. ...
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