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Social Values Building Meaningful Brands: A Guide for Canadian Brand MarketersREPORTBY Environics Research and Amazon AdvertisingWe partnered with Amazon Advertising for a new study that highlights the increasing importance of customer trust for
Delivering Frictionless Commerce A guide to understanding customer expectations and growing brand loyalty REPORTBY Environics and PivotreeE-commerce adoption has advanced dramatically during the COVID-19 pandemic. During the first 90 days of the
Gen Z Social Values Segmentation The Next Generation SegmentationREPORT Our social values segmentation framework identified seven distinct Gen Z segments that differ, sometimes drastically, sometimes subtly, in their world views, attitudes, ...
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Enhancing Customer Experiences With Positive FrictionARTICLE BY Sara PlavsicMany businesses worked intensely in 2020 to make sure their online platforms were ready to handle a surge of pandemic-driven digital shopping. Amid this effort, some ...
Delivering Frictionless Commerce: Online Grocery Experiences That Meet Consumer ExpectationsARTICLEBY Sara PlavsicDigital offerings and technologies are transforming the way we interact with brands and services across every industry. Mobile ...
Responsible Investing: Bridging The Gap Between Investors, Advisors And RI Providers ARTICLE BY Kait Moreau Over the last 20 years, interest in Responsible Investing (RI) has ebbed and flowed in Canada, but the area has never received as much ...
For Consumers In 2021 A Frictionless Commerce Experience Is EssentialARTICLEBY Sara PlavsicThe most precious, non-renewable commodity consumers possess today is their time. The contemporary consumer sees new technologies as empowering, ...
COVID-19 Vaccines Not As Divisive As You Might ThinkARTICLE BY Vijay Wadhawan and Tony CoulsonFollow the news these days, and you might think that most Canadians are wary of getting a COVID-19 vaccination. A recent headline called vaccine ...
Our Health and Wellness team explored Canadian attitudes and behaviours toward the flu shot, and how that data can help with communications strategies around a COVID-19 vaccine.
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Environics Research Adds Its Support As A Sponsor Of The Certified Analytics and Insights Professionals (CAIP) of CanadaRELEASEEnvironics Research is proud to add its support as a sponsor of the Certified Analytics and Insights Professionals ...
Toronto Police Services Board Announces Environics Research Will Conduct Public Consultation as Part of Chief Selection Process RELEASEAs part of the Toronto Police Services Board’s Chief selection process, Environics Research will be conducting
7 In 10 Canadians Aged 65 And Over Feel Confident About Technology Use And 86% Are Online DailyA new survey commissioned by AGE-WELL, a federally-funded Network of Centres of Excellence, and conducted by Environics Research, offers a number of ...
Canadians Are Adopting AI, But Want To Understand How It’s Being UsedA new TD Bank Group (TD) survey reveals that a majority of Canadians (72%) are comfortable with companies using artificial intelligence (AI) if it means they’ll receive better ...
COVID-19 Has Increased the Appetite for Virtual Care, but Canadians Remain Wary of Privacy ConcernsRELEASEOver the past year, Environics Research designed and conducted an unprecedented nationwide consultation on behalf of Canada Health Infoway,
2020 Homeownership And Financial Fitness Study Highlights The Impact Of COVID-19 On Canadian HomeownersThe results of the 2020 Homeownership and Financial Fitness Study, conducted by Environics Research for Genworth Canada, have been released – ...
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